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Archive for September, 2008


The $20,000 Dollar Question

OK fellow online marketers I have a question to ask you. If you were given $20,000 to start a new online business from scratch what would be your approach? Over the years a lot has been said about starting a successful online business from scratch. However, this often excluded those individuals who already have a [...]

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The Epic Freddie Mac and Fannie Mae Bailout

Last week we saw the unprecedented move by the US Federal government when they seized the assets of floundering mortgage goliaths Freddie Mac and Fannie Mae.  In doing so they instituted a 15 month nationalization program which was popularly viewed as a temporary necessity in order to curb the further unraveling of the national credit [...]

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New Website: How to Make Malasadas

Since I live in Hawaii and malasadas are a way of life out here I decided to create a quick site, How to Make Malasadas.  I have a few malasada recipes up on the main page at the moment and some brief historical information on malasadas Portugese origin. Check it out at your leisure and [...]

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What Is Social Marketing?

What is social marketing? In a nutshell, it is the process of making positive changes in a population through the marketing strategies usually used by commercial companies.  The positive changes may be anything from reduced smoking rates to conserving ecological resources. In a world where even third world children recognize Ronald McDonald, it’s easy to [...]

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